In the light of recent tech developments, have you already included VR/AR in your list of pharma trends? It turns out you absolutely should – the healthcare virtual reality market is growing rapidly, and is projected to reach $3.8 billion by next year. The big players in life science industry are doing the thing already.
Only, which thing? Apart from the news stories about incredible VR breakthroughs, there seem to be few to no guidelines on how to implement a virtual strategy. If you are a marketer, you would likely want more actionable examples of the trend.
In case you are at least “somewhat” ready to embrace virtual HCP engagement, don’t miss the chance to get some practical insights. Join our free webinar on August 10th, 2017, at 16:00 CET.