Scaling omnichannel from global to affiliates and vice versa: it’s the mindset28/01/2021 | FREE
Omnichannel has become an evolutionary link in the lifecycle of pharma’s digital transformations. Many of the first omnichannelists, though, sometimes forget that, in fact, the true evolution takes place within. We are talking about the organic and simultaneous omnichannel transformation within your global and local affiliates.
In reality, desynchronization occurs due to many factors. Sometimes certain omnichannel marketing tools may simply not be suitable for all pharma’s affiliates. Any of such factors may strongly influence the harmonious evolution of omnichannel in your organization.
On the upcoming webinar, you will discover:
- Why a harmonious, holistic organization is required
- More factors behind desynchronized omnichannel transformation
- How to share the best practices between global and local affiliates